The capture and use of real-world data is emerging as a necessary element of a pharma marketer’s brand strategy. Our easy-to-launch mobile solution, RxSurveyor™, uses simple questions to capture the voice of the patient and apply these insights to support better-informed brand…
Last month, we had the pleasure of participating in two industry events – the MM&M Transforming Healthcare Conference in New York City and the MedDev West Summit in San Diego. Here are a few of our key takeaways, and how we’re addressing them for our clients.
In this MM&M-sponsored webcast, Hoss Sooudi (General Manager of EngagedMedia) discusses the power of intelligent mobile solutions to drive patient behavior and deliver results that matter to our pharma clients.
Aptus Health is leveraging artificial intelligence to provide its clients with a deeper understanding of how HCPs consume data to better equip them to reach, engage with and influence this critical cohort.